Design Thinking for Business Innovation

"A New Paradigm for Innovation and Creative Problem Solving"

The term "design" is often interpreted as something artistic or aesthetic. But, in broader context, design is the way of thinking. This method of thinking will make someone see and interact with a situation differently.

Design Thinking is a way of thinking that mix analytical thinking with intuitive thinking, and combining deductive and abductive thinking in responding to a reality.

Learning Objectives

Through this 2-day program, participants will be introduced to the steps in design thinking to find never-before-seen creative opportunities and to find innovative ideas and creative solutions to solve problems.

Learning Coverage

1. Introduction to Design Thinking
2. Exploring the Problem: Observe, Immerse and Understand
3. Problem Re-framing as the Source of Innovation
4. Exploring the Solution: Ideate, Prototype and Testing.

Learning Method

• Synchronous Online Learning
• Involves experiential learning with breakout, pre-test, and post-test sessions
• Live & Interactive with pop quizzes, real-life observations, creative sessions, and case presentations.

Instructor

• Alfred Albert Tuwahatu
• Gerhard Sitanggang

Participants

• Company leaders
• Senior managers or,
• Entrepreneurs who need to prepare for innovative breakthroughs.