Meet The Resident Consultant

Michael Wehandy is a Resident Consultant of prasmul-eli with over 14 years of experience in the Retail and Communication industry. He has expertise in Business Management, Design Thinking, Leadership, Financial Planning, Business Process, Digital Marketing, Sales and Marketing, and Family Business. With a strong academic background, he holds a Master of Business Administration (MBA) from Université Grenoble 2, France. Michael plays a role in helping companies design and optimize innovative business strategies based on business theory, improve operational efficiency, and strengthen competitiveness in the digital era.

Alfred Albert Tuwahatu is a Senior Partner with over 32 years of experience across industries including FMCG, Media, and B2B. He has deep expertise in Business Strategy, Sales and Marketing, Design Thinking, Performance Management, and Business Development. His educational background includes an MBA from Prasetiya Mulya University, supported by various international certifications, such as FORTH Innovation Facilitator (Netherlands), Crisis Management (Malaysia), and Integrated Communication Planning (Thailand). With a strong track record in designing and implementing innovative business strategies, he plays a key role in helping companies achieve growth and improve competitiveness.

Ruby Hermanto is a Resident Consultant of prasmul-eli with over 28 years of experience in FMCG, Communications, and Manufacturing industries. He has expertise in Business Management, Brand Management, Sales and Marketing, and Strategic Management, which helps him in designing and implementing innovative and sustainable business strategies. Ruby holds a Doctoral degree in Science Management from Institut Teknologi Bandung (ITB), Indonesia, and has obtained various international certifications, including Enterprise Risk Management from Nanyang University, Singapore, Key Account Management: Best Practice Programme from Cranfield, UK, and Advanced Industrial Marketing Strategy Programme from INSEAD, Singapore. With extensive experience in various industry sectors and strong academic insight, Ruby plays a role in helping companies improve their competitiveness through effective management strategies.

Gerhard Sitanggang is a Senior Partner with over 30 years of experience in the FMCG and Communications industry. He has expertise in Business Strategy, Design Thinking, and Performance Management, which has helped various companies in designing sustainable and innovative growth strategies. Gerhard completed his Master of Management education at the Indonesian Management Development Institute and earned an MBA from Mt. Eliza Business School of Monash Indonesia, Australia. With a combination of extensive experience and strategic insight, he plays a key role in supporting business transformation and increasing the competitiveness of companies.

Switomo Santoso is a Resident Consultant of prasmul-ei with more than 30 years of experience in the Banking and Automotive industries. He has expertise in Finance, Accounting, Project Management, and Supply Chain Management, which enables him to provide strategic solutions in financial management, project management, and supply chain optimization. He holds a Master of Business Administration (MBA) in Finance from California State University, United States, and holds professional certifications, including Certified Professional Management Accountant, CFP® – Certified Financial Planner, and CAPM® – Certified Associate Project Management. With extensive experience and in-depth competencies, he plays a role in helping companies improve financial efficiency, manage projects effectively, and develop long-term business strategies.

Wahyuningsih specializes in Human Resources and Personal Development, she also has exposure for more than 20 years in banking companies. Experienced in the field of Employee Selection, Training and Personal Development Programs, HR Services, and HR Business Partners. Wahyuningsih holds HR (Certified Human Resource Executive) certification, CCL Leader Coach Certification, Recruitment Certification, MBTI (Myers Briggs Type Indicator) Certification, Certified Neuro Linguistic Programming (NLP) Practitioner and Certified Financial Planner (CFP). Wahyuningsih is the Chief Operation Officer at prasmul-eli.

Program

Short Program

• First Line Leadership: Becoming Effective Leader
• Followrship Mastery
• Team Leadership: Becoming Flexible Leader
• Self Leadership: Personality Perspective
• HR Today: Building Employee Excellence

Certificate of Business Management

• General Business Management
• Human Resource Management

*subject to availability

Mawar Sheila is a prasmul-eli's Resident Consultant with over 24 years of experience in the Academic and Retail industries. She has expertise in Assessment, People Development, and Human Resources, which supports talent development and human resource optimization in various organizations. She holds a Master of Management degree from Prasetiya Mulya Business School and holds professional certifications, including the Certified Coach Practitioner Program (CCP) – Approved Coach Specific Training Hours (ACSTH) from the International Coach Federation (ICF) and Licensed Practitioner of Neuro Linguistic Programming (NLP). With extensive experience and an individual and organizational development-based approach, she plays a role in helping companies improve human resource capabilities according to company needs.

Ruben Saragih is a Resident Consultant of prasmul-eli with over 23 years of experience in the Publishing and Retail industry. He has expertise in Business Management, Leadership, Corporate Performance, Human Resource Management, and Strategic Management. Ruben plays a role in helping companies identify needs and design strategic solutions, and is active as a keynote speaker and coach in business idea competitions. He holds a Master of Business Administration (MBA) from Massey University, New Zealand, and holds various professional certifications, including Certified Professional (Chief Happiness Officer) from Woohoo Happiness Academy, Denmark, Certified Professional MBTI Officer from Myer Briggs, Singapore, and Certified Professional Coach from the International Coach Federation (ICF).